The economy was designed,

        it can be redesigned     

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We are a ‘think and do tank’ working to reshape the economic system for people and planet.

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Who we are

We are part of a global alliance working to transform the economic system.

WEAll Aotearoa is one of 25 hubs around the world that form part of the international Wellbeing Economy Alliance (WEAll).

Through building a new economic system we can address the root causes of major challenges such as poverty, inequality, climate change, and biodiversity loss. 

Black and white sketch of a spanner.

Why the economy?

The economy underpins nearly every aspect of our lives, environment and society.  Simply put, it is the way we produce and provide for each other.  Right now our economic system is not delivering wellbeing for people or planet.

But, “the economy” is not a fixed or unchangeable system. Its rules and structures can be redesigned.

Black and white sketch of a kōwhai flower

What is a wellbeing economy?

A Wellbeing Economy is an economy designed to serve people and the planet, not the other way around. Rather than treating economic growth as an end in and of itself and pursuing it at all costs, a Wellbeing Economy puts our human and planetary needs at the centre of its activities, ensuring that these needs are all equally met, by default.

We can lay new tracks and build a better future for current and future generations, and te taio.

Leave it in the 1980s

Our current economic system (neoliberalism) is not here by default. It is the result of deliberate policy choices made 40 years ago.

Like many things in the ‘80s, we think some of these policies are in need of a refresh.

Let’s leave where it belongs: in the 1980s.

  • We need to turn today's economies, which are degenerative by default, into ones that are regenerative by design.

    Kate Raworth, Wellbeing Economy Alliance Ambassador and author of Doughnut Economics

  • As individuals our actions add up. As leaders our decisions will play out for decades, and sometimes centuries, to come.

    Sophie Howe, WEAll Ambassador and former Welsh Future Generations Commissioner

What we do

  • Abstract illustration of the Earth between two speech bubbles—one green and one orange.

    We host events, conferences and international speakers

    We host online and in-person events to share knowledge, foster connections, encourage collaboration. Come along to one of our upcoming events by RSVPing below.

  • A zine cover titled "TURBULENT TIMES". The cover features a large gold coin with a denomination of "TWO DOLLARS" and a bird flying out of it, set against a pink sky with clouds. In the foreground, there are waves, rocks, and greenery by the water.

    We publish research and amplify new economic narratives

    We create new knowledge about economic systems, demonstrate a wellbeing economy in practice, and support decision makers to implement wellbeing strategies. We amplify mahi that advances wellbeing economies and share our own inspiring vision, redefining the boundaries of what the economy can be.

  • Group of five people standing indoors dressed in business casual attire, smiling and posing for the photo.

    We connect changemakers

    With an engaged network of over 2000 people, we connect MPs, councillors, experts, business leaders, community organisations, researchers and passionate people. Including supporting a global policymakers network and convening local government networks.

  • Group of eight diverse young adults standing together at an event, smiling for the camera. Behind them is a large screen displaying a logo and the words 'TOMORROW TOGETHER' in white text against a blue background.

    2025 was our biggest year yet

    In 2025 we launched 3 major reports, ran 36 events, spoke at 22 conferences and events, delivered 11 workshops, wrote and presented 7 government submissions and shared our mission on 5 podcasts.

Upcoming events

Our latest reports

Past event: Gary Stevenson in Aotearoa:

The choices we have to make about the kind of economy we want

Two men sitting on stage in conversation against a black background. One is Gary Stevenson, the other is the emcee Dileepa Fonseka.
The reason your living standards are falling. The reason your kids can’t buy a house. Is because of growing inequality.
— Gary Stevenson

In March 2026, we sponsored Gary Stevenson’s public talk in Tāmaki Makaurau. The following day we hosted an inequality hui with campaigners and community workers.

Tomorrow Together is a movement for intergenerational fairness in Aotearoa New Zealand. It’s grounded in the belief that the choices we make today should ensure a thriving future for generations to come. At the centre of the campaign is a call for a Future Generations Act: a cornerstone for long-term decision-making that puts people and planet first.

We’ve just released a discussion document that poses nine key questions for our future.

We want to know what you think.

Campaign: Tomorrow Together

Person holding a blue document titled 'Tomorrow Together' with an illustration of a family walking on the beach.

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